—The Newsroom

Field notes from the practice. Published when there's something to say.

Why every top producer keeps a 6/6/6 cadence Jun 18, 2026

Most agents lose the appointment before they arrive. Here's the call t...

The 32-second cold open, dissected Jun 18, 2026

Most agents lose the appointment before they arrive. Here's the call t...

Buyer agency in Q2 2026 — what changed, what didn't Jun 15, 2026

Most agents lose the appointment before they arrive. Here's the call t...

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